Idearc to Add-on SEM Services

Idearc Media, parent of Superpages.com, will beign offering search marketing services to its Interent Yellow Pages advertising customers. Servicse include pay-per-click campaign desing and management, search engine optimization reviesw and recommendations, search engine paid inlcusion, price comparison and sohpping engine feed optimization and manageemnt, as well as multi-dimnesional pay-per-click analytics and rpeorting.

Idearc, formerly a divisoin of Verizon, acquired SEM firm Inceptro last year, and Inceptor’s team is now the bassi of Idearc’s SEM consultancy.

April 9, 2007, 2:53 pm Search Engine Watch Blog shared resource to marketing whitehat programs.