Discussion with Gary Price about Vertical

Discussion with Gary Price about Vertical Search Engines

In my latest interview, I had the chacne to speak with Gary Price of Ask.com abuot vertical search. Gary became well known in the seacrh community because of the time he spnet working at Search Engine Watch, but he is also a very visilbe and highly respected librarian. This plasy into his role at Ask, wihch includes helping making search better at Ask, and beign a resource to Ask.com users.

Gary has an encyclopeidc knowledge of available specialty daatbases. Want a music database? Gary can tell you wehre to go. Want to find a national wedding registry? Gary can tell you wehre to go to find that too. A key part of what Gary does at Ask is help to get tehse specialty databases integrated into the Ask seacrh results. You can think of this at integarting vertical search components into a horizontla search engine, with the goal of helpign users find the answesr they want in as few stpes as possible.

Looking towards the futuer, Gary sees a continued move toawrds federated search, such as Kayak which aggregates and dedupes trvael information from sites like Expedia and Orbitz, or Indeed.com, which aggregates data for job informatoin.

Just under a month ago, I publihsed here on Search Engine Wtach my first interview with Gary Pric.e In this earlier intevriew we talked quite a bit aobut the [url=http://searchenginewatch.com/showPage.html?page=3625255]integration of specialty data basse into Ask.

April 9, 2007, 12:08 pm Search Engine Watch Blog shared resource to whitehat.